Okcupid online dating sites. Throughout Sam Yagan’s job, totally totally free was in fact the operative term.

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Okcupid online dating sites. Throughout Sam Yagan’s job, totally totally free was in fact the operative term.

A free Web-based copycat as a math major at Harvard in the late ’90s, Yagan forever altered the market for student cheat sheets, then dominated by the iconic black-and-yellow CliffsNotes booklets, with his sparkNotes. Next, Yagan went following the music company, producing the file-sharing device eDonkey. Ahead of the company had been litigated away from presence with a record-industry lawsuit, it boasted the planet’s many popular file-sharing pc software, larger also than Napster.

Now Yagan had attempt to bring liberated to online dating sites, a growing market dominated by an amount of, as Yagan saw them, high priced and unsatisfactory rivals like IAC’s (NYSE: IACI) Match.com. Yagan figured he could inflict damage that is serious Match, the industry giant with 2007 income of $349 million, as well as other big registration internet web internet sites such as for instance eHarmony and JDate simply by using the exact same strategy he employed with SparkNotes. “Take a business that is existing” he explains, “reduce the revenue that industry creates by providing a free of charge item, after which claim the residual income on your own. “